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H+U 202020: Episode 5 of 20 – Bart van de Burgt – the 3 Why’s

Welcome to Hunters and Unicorns, 20/20/20 Mastery Mission.      20 topics, 20 guests for 20 minutes.      We’re here to unlock tribal wisdom from tech sales legends to help you get one step closer to mastery.    Today we are joined by Bart Van De Burgt, Regional Vice President, Benelux & Nordics at Zscaler, the leading cloud security […]

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H+U 202020: Episode 3 of 20 – Rob Watson – Win-Win Selling

 Welcome to Hunters and Unicorns, 20/20/20 Mastery Mission.      20 topics, 20 guests for 20 minutes.      We’re here to unlock tribal wisdom from tech sales legends to help you get one step closer to mastery.    Today we are joined by Rob Watson, VP Sales at Sutter Hill’s next success story, Observe Inc.  In this interview, Rob […]

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H+U 202020: Episode 2 of 20 – Keith Butler – Get to the Economic Buyer

Welcome to Hunters and Unicorns, 20/20/20 Mastery Mission.      20 topics, 20 guests for 20 minutes.      We’re here to unlock tribal wisdom from tech sales legends to help you get one step closer to mastery.    Today we are joined by Keith Butler, Chief Revenue Officer at Sutter Hill Venture’s next success story, Observe Inc.   In […]

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What is the 202020 Mastery Mission?

The Mission The mission is simple. We want to help those aspiring for mastery to get one step closer. The stories are legendary, and the power of the playbook is undeniable. There is a great thirst for knowledge but very few resources available for our community. We have selected the highest performers in software sales […]

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#013 – Scott Sinatra – Master of the “Walk Away”

“I think it’s really important when you’re leading or building a sales organization to pay attention to the nuances of the sale and modify the playbook to meet the growth strategy of the business. There is no cookie cutter. There are no shortcuts. There are elements that stay static, but adapting with agility has helped […]

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